Marketing & Communications Specialist (Finance)

We are seeking a dynamic and creative MarCom Specialist with strong design skills to join our team. In this role, you will be responsible for implementing external marketing strategies that effectively communicate our brand, enhance our online presence, and engage our target audience. The ideal candidate will be a strong writer, a creative thinker, and a proactive communicator with the ability to manage multiple projects simultaneously.

KEY RESPONSIBILITIES

• Create, edit, and distribute a variety of content, including writing press releases, newsletters, and social media content ensuring that all materials are accurate, engaging, and aligned with the brand's voice.
• Manage the content calendar to ensure timely and relevant content distribution.
• Oversee the day-to-day management of the company website, ensuring content is up-to-date, accurate, and aligns with brand standards.
• Collaborate with internal teams and external vendors to update website design, functionality, and user experience.
• Monitor website analytics to track performance, identify areas for improvement, and implement SEO best practices to enhance site visibility.
• Assist in the development and execution of marketing campaigns, including digital advertising, events, and promotions.
• Track and analyze the performance of campaigns and channels, providing insights and recommendations for continuous improvement.
• Create visually appealing and brand-consistent designs for marketing materials, including infographics, presentations, brochures, and social media graphics.
• Manage and grow the company's social media presence, creating and scheduling posts, monitoring engagement, and responding to inquiries in a timely manner.
• Ensure all communications are consistent with the company's brand identity, tone, and messaging.
• Plan and execute promotional materials to assure brand consistency.
• Develop and manage relationships with key vendors.
• Support internal communications, miscellaneous activities, and ad hoc requests as required.

 

Qualifications

• 4 Year undergraduate degree in Marketing, Communications, Business Administration, or related field.
• 5-7 years related experience; B2B marketing in Oil and Gas Industry required.
• Excellent written and verbal communication skills with a strong attention to detail.
• Ability to craft clear, compelling messages for diverse audiences.
• Strong organizational skills with the ability to manage multiple projects simultaneously.
• Creative thinking and problem-solving abilities.
• Ability to work collaboratively with cross-functional teams.
• Ability to evaluate problems and propose innovative solutions.
• Must maintain and protect confidentiality.
• Effective computer skills - Microsoft Office and Adobe Creative Cloud a must; SharePoint a plus.
• Proficient command of English.

 

Marketing